Journal of consumer behaviour
Published by Wiley
United Kingdom · Consumer Behavior in Brand Consumption and Identification
Journal at a glance
- ISSN
- 1472-0817, 1479-1838 (electronic)
- Publisher
- Wiley
- Country
- United Kingdom
- Language
- en
Also known as: J Consum Behav (Abbreviation), Journal of consumer behavior (Alternate title)
Metrics
| Metric | Value | Year | Source |
|---|
| h-index (OpenAlex) | 123 | 2026 | OpenAlex |
| DOIs registered (Crossref) | 1907 | 2026 | Crossref |
| DOIs, current year (Crossref) | 481 | 2026 | Crossref |
| Works (OpenAlex) | 1913 | 2026 | OpenAlex |
| Citations (OpenAlex) | 68990 | 2026 | OpenAlex |
| i10-index (OpenAlex) | 1084 | 2026 | OpenAlex |
| 2-year mean citedness (OpenAlex) | 6.193 | 2026 | OpenAlex |
Subjects
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Consumer Retail Behavior Studies
- Customer Service Quality and Loyalty
- Behavioral Health and Interventions
- Environmental Sustainability in Business
- Technology Adoption and User Behaviour
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- Tržište — Croatia · Open access · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Retail Behavior Studies, 6 shared subjects in total
- Consumer Behavior Review — Brazil · Open access · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Retail Behavior Studies, 6 shared subjects in total
- Cogent Business & Management — United Kingdom · Open access · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Customer Service Quality and Loyalty, 5 shared subjects in total, Same country
- International journal of consumer studies — United Kingdom · — · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Retail Behavior Studies, 5 shared subjects in total, Same country
Sources: OpenAlex, NLM Catalog, Crossref · Last verified 2026-09-07
Journal homepage