Marketing letters

Published by Springer

Kingdom of the Netherlands · Consumer Market Behavior and Pricing

Journal at a glance

ISSN

0923-0645, 1573-059X (electronic)

Publisher

Springer

Country

Kingdom of the Netherlands

Language

en

Also known as: Mark Lett (Abbreviation)

Metrics

Subjects

• Consumer Market Behavior and Pricing
• Consumer Behavior in Brand Consumption and Identification
• Decision-Making and Behavioral Economics
• Digital Marketing and Social Media
• Customer Service Quality and Loyalty
• Economic and Environmental Valuation
• Consumer Retail Behavior Studies

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• Advances in consumer research. Association for Consumer Research (U.S.) — — · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Market Behavior and Pricing, 6 shared subjects in total
• Psychology & marketing — United States · — · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Retail Behavior Studies, 4 shared subjects in total
• Journal of Distribution Science — South Korea · Open access · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Retail Behavior Studies, 4 shared subjects in total
• Marketing Management Journal — Open access · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Market Behavior and Pricing, 4 shared subjects in total
• Iranian Journal of Management Studies — Iran · Open access · Same subject: Consumer Behavior in Brand Consumption and Identification, Same subject: Consumer Retail Behavior Studies, 4 shared subjects in total

Sources: OpenAlex, NLM Catalog, Crossref · Last verified 2026-09-07

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